The iPhone – The gateway to Twitter, Facebook and other Social Networking Sites

At this point, the vote is unanimous. If you are in the business of prospecting for new clients, you need to be on social networking sites. Having a small business myself, I have been tuned into sites such as Facebook, Twitter, LinkedIn, and others. The complaint I hear from more business professionals than any other is, “I don’t have time for all that social networking stuff”. Well the pros all agree, you need to make time. But how?

I want to share my solution. Like thousands of other busy professionals, I signed up for Twitter last year and did nothing with it for a long time partly because I didn’t have the time.

Well recently, that all changed when I bought an iPhone . The iPhone has apps for Twitter (I like Tweetdeck), Facebook, and LinkedIn. They are pretty close to their desktop counterparts so there’s no additional learning curve.

You’re busy, yeah – we get that. But are you too busy to click an icon and write a quick Face book update or tweet while you wait for your next appointment to show up? How about when you are watching TV. According to Nielsen Media Research, Americans watch an average of 4 hours of TV everyday. How sad is that – but that’s another blog article. Bottom line is – you can do this stuff, even during the commercials.

The truth is that we can all carve out a few minutes here and there to stay connected. The pros advocate carving out an “hour of power” each day for social networking, but I tend to disagree. Being social is all about being part of the conversation and that’s where a few minutes here and there throughout the day makes more sense to me.

The iPhone has made this a reality for me. All it takes is 3-5 minutes to catch up with FB and your “Tweeps” to have an ongoing dialog throughout the day. That way you don’t have to dread doing a huge data dump at the end of the day (when your contribution to the conversation may no longer be relevant).

So, if you continue to make excuses for not participating, you might very well want to consider an iPhone. As said in this blog article, it’s not so much of a phone as it is a laptop that fits in your shirt pocket. It’s worth every penny.

Oh – and where did I write this article? In front of the tube while watching a show that wasn’t worth my time anyway.

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